Excerpt publications

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33 Tools for the Digital World.
L. Summa, C.Kirbach, How everyone can use the methods of the tech giants - Moonshot Thinking, Team Canvas and much more.

Tech giants like Facebook, Google and Co. have led the way: They have evolved from start-ups into global players that dictate their rules of the game to the industry, forcing traditional companies to adapt to changing market conditions. And they have developed their very own methods and tools to do so, which have made them successful. Practical experts Leila Summa and Christine Kirbach know how the digital giants and their tools work in corporate practice. They provide a unique overview of the best methods and show concretely how you can fit them into your everyday business life: with 33 methods for digitization - simply explained and with step-by-step instructions.

 
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Digital Leadership Intelligence:
Adapt to Win!

L. Summa (Ed.) Digital Leadership Intelligence: "Adapt to Win" How Leaders Make Themselves and Their Companies Fit for the Digital Future, Springer Gabler, 2016.

This book shows that executives who use disruptive digitization as an opportunity for a changed understanding of customer, business relationships and value chains will profit maximally from it. Digital media is driving massive social change in the way society and its customers use media. Digital leadership intelligence is the key to success in implementing the fundamental change professionally and successfully and establishing the appropriate strategy, structure and corporate culture.

There are few absolutes that explain behavior in an organization because every person, and by extension every organization, is very complex and unique. Naming things is often the first step to change. As a guide, this book names the skills that modern leaders need to (un)learn in order to successfully adapt their leadership style to an accelerated world. It supports them in increasing their digital leadership intelligence and using (un)comfortable thinking impulses to turn untapped digital opportunities to your advantage.

 


The LEAN BACK Perspective: Leadership Today - 42 Inspiring Ways of Successful Women

Co-author:

This book shows the diversity of actual career models for women in management positions. The lean-back principle plays a central role. It offers women a new perspective on living and developing their leadership role in a credible way. With "Lean in," Sheryl Sandberg brought matter of course to the topic of women and leadership. Getting involved, raising your hand, and daring are important parts of women's recipe for success. "Lean back" picks up on this understanding and expands it to include crucial, balance-creating counter-impulses: leaning back, drawing strength from within through reflection, and developing a strategic approach independent of the expectations of others. Lean back creates an inner clarity. Only those who gain distance can see the big picture and develop the right perspective and attitude. A thoroughly inspiring book, not only for women!

2016, Edited by Stefanie Hoffmann-Palomino, Christine Kirbach & Bianca Praetorius. Chapter: "The goal clearly in sight - and off into the unknown!" by Leila Summa


Ghost- & Co-Writing

Ghost-writing/article on "Media socialization of Generation Z - the struggle for interpretive sovereignty"
2017, Employee Magazine Large Companies in Germany, Author: Leila Summa

Enterprise 2.0, by Michael Koch, Alexander Richter
2008, Case study – IntraWeb 2.0 at Cablecom, pages 103-104, Author: Leila Summa

Web 2.0 in corporate practice, by Andrea Back, Horst Baumgartner, Norbert Gronau, Klaus Tochtermann.
2008, Case study - IntraWeb 2.0 at Cablecom, pages 221-233, Author: Leila Summa.

Kids and Seniors on the Web, Webdesign Aktuell, MEV-Verlag
2003, Author: Leila Summa

Design with colors, Webdesign Aktuell, MEV-Verlag
2003, Author: Leila Summa